Infiniti said it will create Centres in each of the three major east coast capitals of the country in Melbourne, Sydney and Brisbane. The initial lineup will include the FX sport crossover, G37 hardtop convertible and coupe, and the M luxury sedan.

“As part of Infiniti’s worldwide expansion, Australia is a mandatory next step for the luxury brand,” said Dan Thompson CEO, Infiniti Cars Australia. “In a little more than a year, the promise of luxury vehicles with a unique combination of inspired performance, attentive hospitality and unparalleled quality will become a reality for the Australian market.”

‘‘They’re more of an individualist-type customer who are passionate about design and technology. They are early adopters and risk-takers and don’t like traditional conversative status and want to stand out from the crowd. They might even be tired of an Audi, BMW or Mercedes their neighbour drives’’.

Nissan founded Infiniti in 1989, around the same time as Japanese rivals Toyota and Honda created their own premium divisions, Lexus and Acura respectively. Following its launch in the United States and then Canada, the brand has since expanded to Europe as well as China, Korea, Taiwan and parts of the Middle East. Currently, Infiniti has 340 dealers worldwide with the company forecasting more than 165,000 sales in the 2011 Financial Year.

Japanese Infiniti has released pricing list on the 2010 EX35 model that is on sale now at the american dealerships. The MSRP (this price excluding tax, title and license fees) for the base Infiniti EX35 RWD and AWD is $33,800 and $36,000, and for the better equipped Infiniti EX35 Journey RWD and AWD, $35,200 and $37,400 respectively.

Infiniti enhanced the 2010 model year’s standard equipment and revised the optional packages, while there are no cosmetic or mechanical upgrades with the EX35 retaining its 297HP 3.5-liter V6 engine paired to a five-speed automatic transmission and an available all-wheel drive system.

The base 2010 Infiniti EX35 is now offered with heated outside mirrors and auto on/off headlights, while the 2010 Infiniti EX35 AWD also gains heated front seats. A standard Bluetooth Hands-free Phone System is added to EX35 Journey models, while all audio systems have been enhanced with a USB Connection Port for iPod and a 2GB Music Box hard drive to the Bose Premium Audio system – only on vehicles without Infiniti’s nav system.